DIGITAL COMMUNICATIONS OFFICER

Who are we?

Come join our collaborative, flexible and friendly team at Standards Australia and be a part of Australia’s future!

We are the peak non-government Standards body in Australia, and we facilitate the creation of consensus solutions to address the needs of Australian industry, policymakers and the wider community.

We work closely with government, industry, consumer, and stakeholder groups and are working in exciting areas such as circular economy, artificial intelligence, renewable energy and smart tech.

We are experiencing an exciting period of growth, embarking on a number of new projects, which would see our current team of 300+ employees grow substantially throughout 2024, our centenary year.

About the Role

This role is for a digital specialist looking to work across a wide range of digital marketing projects.

1. Reporting to the Senior Manager, Communications & Design, the successful candidate will:
2. Work collaboratively to deliver digital campaigns, including online ads
3. Manage Standards Australia’s website
4. Use Google Analytics and other reporting tools to analyse and manage campaigns
5. Create and deploy engaging content for a variety of channels
6. Manage and implement changes to website pages
7. Be the direct point of contact between the site developers and wider Engagement and Communications teams
8. Optimise and implement SEO
9. Identify and improve the website’s UX experience whilst also collaborating with relevant teams across the business.
10. Identify bugs and manage to fix them
11. Plan and deliver digital campaigns
12. Build effective landing pages using CMS tools
13. Use forms to automate processes
14. Review campaign performance and present reports on key metrics to demonstrate the impact of communications campaigns.
15. Use SendGrid or similar systems to deliver EDM campaigns
16. Use databases to segment audiences for targeted EDMs
17. Create reports to track success
18. Create automated email sequences
19. Create engaging content for internal and external channels, including e-newsletters, web articles and social media posts
20. Work with a team to create audio and video content
21. Use Google Analytics and other tools to gather and interpret key data
22. Review analytics and present reports on key metrics to identify opportunities, trends and risks
23. Create easily digestible reports for internal audiences
24. Use your knowledge of UTMs to track all campaigns
25. Create monthly reports for campaigns and ad-hoc business requests

About you

• Experience in developing, implementing and coordinating campaigns, including paid search and social media advertising
• Experience in using digital campaign methods and tools (including CMS and EDM systems) to create and distribute content for websites
• Experience in coordinating online content through multiple channels, including websites, social media, video and audio
• Advanced skills in Google Analytics, paired with experience in creating detailed reports
• Experience in using Google Ads and other social media advertising platforms
• 2-5 years experience working in a digital communications role

Working for us

Integrity, Courage, Accountability, Respect and Excellence form the basis of all we do. Our success is measured not only on the outcomes but on the path we took to get there.

Standards Australia offer a flexible and positive culture where individual and team efforts are recognised and rewarded.

We celebrate our success through quarterly events such as EOY party, Family Day, Melbourne Cup, Awards and Picnic day.

We also promote training through our internal L&D team and access to services like LinkedIn learning and toastmasters.

What’s next?

If you meet the above criteria, please submit your CV and a cover letter which outlines your experience and suitability to this role.

Eligible applicants must be Permanent Residents or have legal rights to work in Australia. Shortlisted applicants will be contacted within 15 business days of their application.

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